Free Oracle 1Z0-1021 Exam Practice Questions & Explanations
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An enterprise wants to integrate Customer Data Management Cloud Service with an external CRM system so that when a sales representative creates a new account, the account is automatically checked for duplicates and enriched with D&B firmographic data such as industry classification and revenue range before being saved. Which combination of capabilities and integration approach would best support this requirement?
Customer Data Management Cloud Service exposes REST APIs that support real-time duplicate identification and data enrichment, which can be invoked synchronously from external applications such as a CRM at the point of record creation. This extensibility and integration capability is a core part of the product, making batch-only or manual offline approaches unnecessarily slow and not aligned with the real-time requirement described.
A data steward reviews a set of records flagged as likely duplicates by Customer Data Management Cloud Service. The steward wants to merge the duplicate records while preserving the most complete and trusted values for each attribute, and wants this merge to be governed by configurable survivorship rules rather than always keeping the most recently updated record.
True or False: Customer Data Management Cloud Service supports configurable survivorship rules that determine which attribute values are retained during duplicate resolution, rather than only defaulting to the most recently modified record.
Customer Data Management Cloud Service supports duplicate resolution through configurable survivorship rules, allowing organizations to define logic such as source system priority, data completeness, or field-level trust scores to determine which values survive in the merged master record, rather than relying solely on recency of update.
During a data load, two customer records are found: "Robert J. Smith, 123 Main St, Chicago" and "Bob Smith, 123 Main Street, Chicago." The implementation consultant configures matching rules to detect that these likely represent the same person despite the different spellings and abbreviations. Which capability of Customer Data Management Cloud Service is primarily being used here?
Duplicate identification uses match rules, including fuzzy and phonetic matching techniques, to detect potential duplicate customer records even when there are variations such as nicknames, abbreviations, or typographical differences. Address verification, enrichment, and extensibility address different aspects of the product and do not perform this matching function.
A global logistics company is importing customer address records from multiple countries into Customer Data Management Cloud Service. During implementation, the team configures the address cleansing functionality. Which statement accurately describes how address cleansing and verification works in this product?
Address cleansing and verification in Customer Data Management Cloud Service leverages third-party reference data providers to standardize, validate, and correct address components across many countries, and can also geocode addresses. It is not limited to city/postal code correction, is not restricted to North America, and does not require manually supplied coordinates beforehand.
An implementation team is designing a solution using Oracle Customer Data Management Cloud Service to support a company that manages customer profiles for a large retail bank. The company wants a single, trusted view of each customer that can be consumed by multiple downstream applications including sales, service, and marketing systems. Which statement best describes the underlying architectural approach that enables this capability?
Oracle Customer Data Management Cloud Service is designed as a data quality and master data management hub. It ingests customer data from multiple sources, cleanses and standardizes it, identifies and resolves duplicates, enriches it with third-party data, and publishes a trusted golden record that can be consumed by other applications. It does not replace source systems or require their decommissioning, and it performs far more than address validation alone.