Which of the following best describes The inequality curve that results from a graphical representation of the percentage of annual spend against the percentage number of suppliers receiving that spend?

Kraljics supplier positioning model

Minzunos quality function deployment model

Which of the following, according to Porter, is an area for concern in identifying the competitive position of an organization?

The extent of rivalry in a market

Comparative earned value analysis.

Which of the following applies best to the quote: The law of the trivial many, but important few?

Wynstras supplier involvement model

Bensaous supplier profile matrix.

For which of the following purposes would an organization use 'Porter's Five Forces' analysis? (2 marks)

To understand the nature of its resource use

To understand the nature of its logistics system

To understand the nature of the opportunities and threats it faces

To understand the nature of its competitive position.

Which of the following would be most likely to support a successful strategy of narrow differentiation for an organization?

Offering a non-standardised product to satisfy the particular needs of a small market segment

Offering a standardised product produced at a very low cost

Offering a standardised product where the brand name had been heavily promoted

Offering a non-standardised product to cater for the needs of a wide market segment.

Free CIPS A7 Exam Practice Questions & Explanations

Last updated on: Nov 9, 2026
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